A Delightful History of the GIF, in 2 Minutes

More

This week, the GIF debuts as high art. The video below is a brief explainer to accompany Moving the Still, the animated GIF exhibit on display at the world-famous Miami Art Week. The groundbreaking festival includes pieces carefully selected from over 3,500 open submissions, some of which can be viewed on Tumblr’s Storyboard for those of us without a ticket to the swanky event.

Directed by Sean Pecknold and produced by LEGS Media, A Short History of the GIF chronicles the graphic interchange format’s journey from the late 1980s through the dot com bubble up to today’s multi-platform media world -- in claymation. Not only did the GIF pave the way for future digital art memes, but even the savviest of media creators cannot decide whether to pronounce it with a hard or soft ‘g’. (Hint: Inventor Steve Whilhite pronounced it like the peanut butter brand).

For more by LEGS Media, visit their site.

Via Vimeo’s Staff Picks.

Jump to comments

Alessandra Ram is a former writer and producer for The Atlantic Video Channel. Her work has also appeared in Foreign Policy.

Get Today's Top Stories in Your Inbox (preview)

In Online Dating, Everyone's a Little Bit Racist

The co-founder of OKCupid shares findings from his analysis of millions of users' data.


Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register. blog comments powered by Disqus

Video

In Online Dating, Everyone's a Little Bit Racist

The co-founder of OKCupid shares findings from his analysis of millions of users' data.

Video

What Is a Sandwich?

We're overthinking sandwiches, so you don't have to.

Video

How Will Climate Change Affect Cities?

Urban planners and environmentalists predict the future of city life.

Video

The Inner Life of a Drag Queen

A short documentary about cross-dressing, masculinity, identity, and performance

Video

Let's Talk About Not Smoking

Why does smoking maintain its allure? James Hamblin seeks the wisdom of a cool person.

Writers

Up
Down

More in Video

Just In