Local, Ephemeral, and Highbrow: Pumpkin Carving Gone Artisanal

Maniac Pumpkin Carvers chronicle their evolution from ordinary Halloween enthusiasts to artistic entrepreneurs.

Pumpkin carving, once reserved for childhood holiday preparations, has crossed into the verifiable hipster foreground. Longtime friends and Parsons School of Design graduates Marc Evan and Chris Soria are spearheading the business of customized, elaborate carving. After carving recreationally for their friends and bosses, their big break came when the New York Yankees called in a double-digit order. Described as "ephemeral and temporary and all about the NOW," Maniac Pumpkin Carvers work exclusively with locally-grown pumpkins in their Brooklyn-based studio to produce one-of-a-kind, sustainable jack-o’-lanterns. 

In this video, Evan and Soria chronicle their evolution from ordinary Halloween enthusiasts to card-carrying members of New York City's cutthroat art scene. The question on everyone’s minds, however, is what exactly the pair does for the other 11 months of the year.

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Via Devour.

Alessandra Ram is a former writer and producer for The Atlantic Video Channel. Her work has also appeared in Foreign Policy.

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