Sven Völker, a designer and artist, describes the fascinating evolution of race car design in this short documentary based on his book, Go Faster. How did cars develop the colors, stripes, and logos that we associate with NASCAR and Formula 1? Why does that Apple-sponsored car look so awesome? Going back to the 1950s, Völker used dozens of small model cars to explore the haphazard way these design concepts came together through the decades. This short film was produced by Ole Wagner, Andrea Cadorin, and Robert Porsche for the book's publisher, Gestalten.
For more videos by Gestalten, visit http://www.gestalten.tv/.