The Future of X: Lauren Bush on World Hunger

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From the Aspen Ideas Festival, Lauren Bush explains, "I started FEED as a for-profit business, not even knowning the word social entrepreneur, social business, and now this notion of doing business or starting a business, but with the mission of doing good really built into the core of the business, is really widespread." A fashion model and philanthropist, Bush began designing tote bags to raise funding for the United Nations World Food Programme in 2006. The effort has since grown into FEED Projects and the FEED Foundation, a business and nonprofit that raise money and awareness for the fight against hunger around the globe. 

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Kasia Cieplak-Mayr von Baldegg is the executive producer for video at The AtlanticMore

Cieplak-Mayr von Baldegg joined The Atlantic in 2011 to launch its video channel and, in 2013, create its in-house video production department. She leads the development and production of original documentaries, interviews, and other video content for The Atlantic. Previously, she worked as a producer at Al Gore’s Current TV and as a content strategist and documentary producer in San Francisco. She studied filmmaking and digital media at Harvard University.
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