The Future of X: Lauren Bush on World Hunger

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From the Aspen Ideas Festival, Lauren Bush explains, "I started FEED as a for-profit business, not even knowning the word social entrepreneur, social business, and now this notion of doing business or starting a business, but with the mission of doing good really built into the core of the business, is really widespread." A fashion model and philanthropist, Bush began designing tote bags to raise funding for the United Nations World Food Programme in 2006. The effort has since grown into FEED Projects and the FEED Foundation, a business and nonprofit that raise money and awareness for the fight against hunger around the globe. 

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Kasia Cieplak-Mayr von Baldegg is the executive producer for video at The AtlanticMore

Cieplak-Mayr von Baldegg's work in media spans documentary television, advertising, and print. As a producer in the Viewer Created Content division of Al Gore's Current TV, she acquired and produced short documentaries by independent filmmakers around the world. Post-Current, she worked as a producer and strategist at Urgent Content, developing consumer-created and branded nonfiction campaigns for clients including Cisco, Ford, and GOOD Magazine. She studied filmmaking and digital media at Harvard University, where she was co-creator and editor in chief of H BOMB Magazine.

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A Breathtaking Tour Above the Moab Desert

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