In The World's Most Downloaded Man, a tongue-in-cheek promotional film for a Brazilian photo studio, a photographer tracks down the most ubiquitous male model in stock photography. Why? Because he's perplexed to see the cheap, generic images competing with his own high-quality work. Fernando Martins of  Câmera Clara Photography Studio travels all the way from Brazil to Denmark to meet Jesper Bruun, who is a real model, in fact. Sure enough, awkwardness ensues. It's a clever idea for an ad, produced by the agency Filadélphia, and the short film is already going viral. 

For more work from Câmera Clara, visit http://cameraclara.com/.

Via Devour.