Amazing Actual 'Mad Men'-Era Television Commercials

More

The Prelinger Archive presents a fascinating collection of classic ads from the fifties and sixties for Coca Cola, Goodyear, Marlboro, Volkswagen and more.  Some fit a traditional, slogan-driven mold, while others experiment with a little shock value -- a skydiving waiter delivers a can of Colt 45, an eating contest promotes Alka-Seltzer, and a Noah-like character fills a 1967 American Motors station wagon full of tigers, elephants and other wild animals. Their depiction of women evolves too, from totally helpless in a Goodyear spot ("this flat tire needs a man!") to professional and independent in a Coca Cola ad about a jet-set TWA stewardess. The commercials below are an excerpt from the full reel, which you can find here. What would Don Draper think of this ad copy?

For more films from the Prelinger Archive, visit http://www.archive.org/details/prelinger.

Jump to comments

Kasia Cieplak-Mayr von Baldegg is the executive producer for video at The AtlanticMore

Cieplak-Mayr von Baldegg joined The Atlantic in 2011 to launch its video channel and, in 2013, create its in-house video production department. She leads the development and production of original documentaries, interviews, and other video content for The Atlantic. Previously, she worked as a producer at Al Gore’s Current TV and as a content strategist and documentary producer in San Francisco. She studied filmmaking and digital media at Harvard University.
Get Today's Top Stories in Your Inbox (preview)

CrossFit Versus Yoga: Choose a Side

How a workout becomes a social identity


Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register. blog comments powered by Disqus

Video

CrossFit Versus Yoga: Choose a Side

How a workout becomes a social identity

Video

Is Technology Making Us Better Storytellers?

The minds behind House of Cards and The Moth weigh in.

Video

A Short Film That Skewers Hollywood

A studio executive concocts an animated blockbuster. Who cares about the story?

Video

In Online Dating, Everyone's a Little Bit Racist

The co-founder of OKCupid shares findings from his analysis of millions of users' data.

Video

What Is a Sandwich?

We're overthinking sandwiches, so you don't have to.

Video

Let's Talk About Not Smoking

Why does smoking maintain its allure? James Hamblin seeks the wisdom of a cool person.

Writers

Up
Down

More in Video

Just In