Chevrolet's 1950s Motivational Musical About Selling Cars

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Celebrate the 100th birthday of Chevrolet with this peppy song and dance number, which used to be performed at conventions for Chevrolet sales employees. The performers embody prospective customers, who explain just how much better their lives will be when they buy a Chevrolet. This is just the opening number; the lively musical can be watched in its entirety at the Prelinger Archive.

For more archival films from the Prelinger Archive, visit http://www.archive.org/details/prelinger.

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Kasia Cieplak-Mayr von Baldegg is the executive producer for video at The AtlanticMore

Cieplak-Mayr von Baldegg's work in media spans documentary television, advertising, and print. As a producer in the Viewer Created Content division of Al Gore's Current TV, she acquired and produced short documentaries by independent filmmakers around the world. Post-Current, she worked as a producer and strategist at Urgent Content, developing consumer-created and branded nonfiction campaigns for clients including Cisco, Ford, and GOOD Magazine. She studied filmmaking and digital media at Harvard University, where she was co-creator and editor in chief of H BOMB Magazine.

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