Chevrolet's 1950s Motivational Musical About Selling Cars

Celebrate the 100th birthday of Chevrolet with this peppy song and dance number, which used to be performed at conventions for Chevrolet sales employees. The performers embody prospective customers, who explain just how much better their lives will be when they buy a Chevrolet. This is just the opening number; the lively musical can be watched in its entirety at the Prelinger Archive.

For more archival films from the Prelinger Archive, visit http://www.archive.org/details/prelinger.

Kasia Cieplak-Mayr von Baldegg is the executive producer for video at The AtlanticMore

Cieplak-Mayr von Baldegg joined The Atlantic in 2011 to launch its video channel and, in 2013, create its in-house video production department. She leads the development and production of original documentaries, interviews, and other video content for The Atlantic. Previously, she worked as a producer at Al Gore’s Current TV and as a content strategist and documentary producer in San Francisco. She studied filmmaking and digital media at Harvard University.

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