Vintage Pan Am Commercial '6 1/2 Magic Hours'

More

A delightful promotional film from Pan Am celebrates their first commercial transatlantic service. In this excerpt of from the 1958 film, we fly a Boeing 707 from New York to London in just "six and a half magic hours!"

With ABC's Pan Am show in its first season now, there has been a resurgence in interest in the historic airline. Writing for FastCo Design, graphic designer Jamey Boiter reflects on the classic brand:

The logo that was designed by Edward Larrabee Barnes and Charles Forberg in 1955 epitomized the jet-set midcentury modernism, and encompassed the romantic notion of flying off to some exotic global location -- more than any other carrier's badge. The clean, simple livery on the aircraft, the "Clipper" designation, the Pan Am Worldport at JFK, even images of the old Pan Am building (now MetLife) in New York City all made for a truly cohesive brand, whose visual messaging was stronger than any catchphrase.

Pan Am Brands has even reissued the classic Pan Am bag, and sells a range of luggage and accessories featuring the logo.

To see this film in its entirety, visit the Prelinger Archive.

Jump to comments

Kasia Cieplak-Mayr von Baldegg is the executive producer for video at The AtlanticMore

Cieplak-Mayr von Baldegg joined The Atlantic in 2011 to launch its video channel and, in 2013, create its in-house video production department. She leads the development and production of original documentaries, interviews, and other video content for The Atlantic. Previously, she worked as a producer at Al Gore’s Current TV and as a content strategist and documentary producer in San Francisco. She studied filmmaking and digital media at Harvard University.
Get Today's Top Stories in Your Inbox (preview)

A Technicolor Time-Lapse of Alaska's Northern Lights

The beauty of aurora borealis, as seen from America's last frontier


Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register. blog comments powered by Disqus

Video

What Do You Wish You Learned in College?

Ivy League academics reveal their undergrad regrets

Video

Famous Movies, Reimagined

From Apocalypse Now to The Lord of the Rings, this clever video puts a new spin on Hollywood's greatest hits.

Video

What Is a City?

Cities are like nothing else on Earth.

Video

CrossFit Versus Yoga: Choose a Side

How a workout becomes a social identity

Video

In Online Dating, Everyone's a Little Bit Racist

The co-founder of OKCupid shares findings from his analysis of millions of users' data.

Writers

Up
Down

More in Video

Just In