A 1985 TV Show Introduces the Macintosh

More

A 1985 episode of the Computer Chronicles offers a look back at the enthusiasm that greeted the Macintosh and the graphics programs that were so groundbreaking at the time. 

The host, Stewart Cheifet begins, "The Macintosh has certainly been a big success by any measure ... it's interesting though, in that the Mac didn't really reperesent technological innovation so much as an innovative use of graphics, certainly, and a user-friendly interface." Apple of course went on to become industry standard for designers, visual artists, and eventually the digital video industry, so it's interesting to see that from day one, the focus was as much on the visual as computational. 

Steve Jobs, in a 1990 interview for the WGBH series The Machine That Changed the World, explains that this was a goal all along:

I think the Macintosh was created by a group of people who felt that there wasn't a strict division between science and art. Or in other words, that mathematics is really a liberal art if you look at it from a slightly different point of view. And why can't we interject typography into computers. Why can't we have computers talking to us in English language? And looking back, five years later, this seems like a trivial observation. But at the time it was cataclysmic in its consequences. And the battles that were fought to push this point of view out the door were very large.

The interview is available in its entirety with a transcript at WHBH.org.

To watch tthe rest of this episode, visit the Internet Archive

Jump to comments

Kasia Cieplak-Mayr von Baldegg is a senior associate editor at The Atlantic. She curates the Video channel. More

Cieplak-Mayr von Baldegg's work in media spans documentary television, advertising, and print. As a producer in the Viewer Created Content division of Al Gore's Current TV, she acquired and produced short documentaries by independent filmmakers around the world. Post-Current, she worked as a producer and strategist at Urgent Content, developing consumer-created and branded nonfiction campaigns for clients including Cisco, Ford, and GOOD Magazine. She studied filmmaking and digital media at Harvard University, where she was co-creator and editor in chief of H BOMB Magazine.

Get Today's Top Stories in Your Inbox (preview)


Elsewhere on the web

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register. blog comments powered by Disqus

Video

Miami: The Next Big Start-Up City?

How the city became a center for innovation

Video

Video

A Brief History of Romantic Comedies

From The Atlantic's Chris Orr

Video

Life in 'the New Arctic'

A moving portrait of a fading landscape

Video

Video

The Rise of New York City

A fascinating look at Manhattan in the 1940s

Video

What Is Methane Hydrate?

"Flaming ice" is a vast natural energy source

Video

NASA's Time-Lapse of the Sun

Now with epic dubstep music

Video

Shaken Not Tuned: Cocktail Experiments

Can a tuning fork improve a cocktail?

Video

Video

Is He Cheating? A 1950s Guide

'That little blonde secretary from the office?’

Video

New Yorkers: Vintage Vacuum-Tube Amps

Risking electric shock to restore old amplifiers

Video

The DIY Piano-Bicycle

Everybody needs a hobby

Writers

Up
Down

More in Video

In Focus

Photos of Tornado Damage in Moore, Oklahoma