Jellyfish Flaunt the Camera That's Taking Over Hollywood

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"95% Water, 100% Amazing: Jellies" is the tagline for the Shedd Aquarium's jellyfish exhibit. Here, the production company Stillmotion captured the creatures with RED's Epic, the new digital camera that's shooting the 3-D blockbusters of tomorrow. The Epic shoots 120 14-megapixel frames per second.

In this month's Los Angeles Times Magzine, Matthew Fleisher describes the Epic's impending dominance of Hollywood studio production: 

RED just put the finishing touches on a 5K camera called the Epic. It has 60 percent greater resolution than the Red One, it’s a third of the size, and it weighs an anorexic five pounds. The Epic will make its feature debut in the latest Spider-Man reboot—a Sony film. Sony, if you haven’t heard, happens to make a camera or two itself. Amazing Spider-Man director of photography John Schwartzman, ASC, says using a non-Sony camera for a Sony franchise blockbuster was virtually unheard of—but necessity dictated the use of the Epic. “I love film,” he says. “But if you’re shooting 3-D, you have to shoot digital.”

The EPIC, unlike heavy film cameras, weighs only five pounds, so that two can be mounted side by side for 3-D shooting. Other films slated to be shot on Epics include Peter Jackson's Hobbit and Ridley Scott's Prometheus.  

For more videos by Stillmotion, check out http://www.stillmotion.ca/. For more information on the Jellies exhibit, visit http://www.sheddaquarium.org/.

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Kasia Cieplak-Mayr von Baldegg is the executive producer for video at The AtlanticMore

Cieplak-Mayr von Baldegg's work in media spans documentary television, advertising, and print. As a producer in the Viewer Created Content division of Al Gore's Current TV, she acquired and produced short documentaries by independent filmmakers around the world. Post-Current, she worked as a producer and strategist at Urgent Content, developing consumer-created and branded nonfiction campaigns for clients including Cisco, Ford, and GOOD Magazine. She studied filmmaking and digital media at Harvard University, where she was co-creator and editor in chief of H BOMB Magazine.

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