The Evolution of The New York Times Homepage, in 1 GIF

By Megan Garber

This week, The New York Times will be launching a redesign of its website. The updated version of NYTimes.com, the paper promises in a promo, will be "sleeker," "faster," "more intuitive," and "enhanced" than its forebears*. "We’ve streamlined our article pages," the paper explains, "and created a more responsive interface with faster load times." 

Another thing that's being streamlined? The site's homepage. The front door to the country's paper of record has been remodeled, with a new emphasis on interstitial spaces and sleek blacks and whites. Above, you can see that evolution in action—via a GIF featuring screen-captures of homepages dating from the past to the present: the years 2001, 2004, 2007, 2012, and the soon-to-come version of 2014. 

Hat tip Chris Heller

 


These sentences have been updated: While the Times released its promotional materials about the redesign today, the new design itself goes live on on January 8.

This article available online at:

http://www.theatlantic.com/technology/archive/2014/01/the-evolution-of-i-the-new-york-times-i-homepage-in-1-gif/282848/