Confirmed: William and Kate Are Having a 'High Demand' Baby

Screen Shot 2012-12-03 at 12.30.36 PM.png

William and Kate, the Duke and Duchess of Cambridge, are expecting a baby.

Yes! Calloo, callay! The news has been a matter of speculation for a long (looooooong) while now -- and grew to a fever pitch following Kate's recent public refusals of wine and peanut butter, respectively. But the pregnancy now been officially confirmed through a release on the royals' dedicated website this morning.

The release contains pretty much what you'd expect -- "very pleased to announce," "delighted with the news," etc. -- but it also contains something a little less expected: a URL for the announcement that, in addition to reflecting the high traffic to the couple's website in the wake of the news, also nicely conveys the anticipation surrounding the MiniRoyal:

http://www.dukeandduchessofcambridge.org/high-demand/baby/

High-demand baby, indeed.

Presented by

Megan Garber is a staff writer at The Atlantic. She was formerly an assistant editor at the Nieman Journalism Lab, where she wrote about innovations in the media.

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register.

blog comments powered by Disqus

Video

The Best 71-Second Animation You'll Watch Today

A rock monster tries to save a village from destruction.

Video

The Case for Napping at Work

Most Americans don't get enough sleep. More and more employers are trying to help address that.

Video

A Four-Dimensional Tour of Boston

In this groundbreaking video, time moves at multiple speeds within a single frame.

Video

Who Made Pop Music So Repetitive? You Did.

If pop music is too homogenous, that's because listeners want it that way.

Video

Stunning GoPro Footage of a Wildfire

In the field with America’s elite Native American firefighting crew

More in Technology

Just In