Here Are 10 GIFs That Will Restore Your Faith in GIFs

Matthew DiVito's animated GIFs would be right at home at MoMA.

ellipse.gif

The animated GIF is one of the purest forms we have of Internet-native artistry. It is almost always ridiculous and almost always wondrous, and that is because at its best it is almost always the product of a knowing amateur. In that, it is much like the Internet itself. And yet the GIF, bless its GIFy heart, knows its place: it exists almost solely to make already-funny images of Michael J. Fox and Homer J. Simpson and Pulp Fiction and Mean Girls and corgis and cats even more hilarious.

But: almost solely. GIFs can also become, when they choose to be, things of remarkable beauty. And few things demonstrate that more clearly than the work of Matthew DiVito, who is a freelance graphic designer and, as a side job, an animator of GIFs. In 2011, DiVito wanted some extra practice with Cinema 4D. So he started creating animations -- GIFs whose purpose was not to provide ironic commentary on current events, but to provide beauty itself. DiVito began cataloguing his mesmerizing creations on Tumblr, where he has since built up a large and loyal following for his work

And no wonder. DiVito's decidedly non-Nyan-cat-like productions are perfectly at home on the Internet, but would be just as appropriate as MoMA installations. They transform ironic repetition -- the core component of the GIF -- into something much more meaningful. Into something, you might say, profound.

TRIGON.gif smh.gif rough_seas.gif reflect.gif typeA.gif triduo.gif hexa.gif trepidation[ icon from The Noun Project ].gif the_eye.gif

Via Fast Company/Co.DESIGN

Presented by

Megan Garber is a staff writer at The Atlantic. She was formerly an assistant editor at the Nieman Journalism Lab, where she wrote about innovations in the media.

The 86-Year-Old Farmer Who Won't Quit

A filmmaker returns to his hometown to profile his neighbor, the patriarch of a 70-acre family farm

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register.

blog comments powered by Disqus

Video

The 86-Year-Old Farmer Who Won't Quit

A filmmaker returns to his hometown to profile the patriarch of a family farm

Video

Riding Unicycles in a Cave

"If you fall down and break your leg, there's no way out."

Video

Carrot: A Pitch-Perfect Satire of Tech

"It's not just a vegetable. It's what a vegetable should be."

Video

An Ingenious 360-Degree Time-Lapse

Watch the world become a cartoonishly small playground

Video

The Benefits of Living Alone on a Mountain

"You really have to love solitary time by yourself."

More in Technology

Just In