Copy, Paste, Remix: Digital Tricks That Originated on the Printed Page

More

A portable printmaking studio shows just how central replication and recombination have been to art for ages.

portablestudio1.jpg

Jacob Samuel insists that he is not an artist. "I do not think like an artist," he says. "I do not have creative thoughts. I have technical thoughts." And yet this technologist has had tremendous success as an artist. Three pieces of his work are currently featured in a major exhibition at the Museum of Modern Art in New York. How is that possible?

The answer begins with a peculiar contraption that Samuel designed in 1994: a portable printing studio, built of bellows from two 8-by-10 view cameras and surgical tubing, and powered by Samuel's own breath. With his portable gadget, he travels the world making aquatints, a variety of printmaking that involves etching a copper plate with an acid wash, and so-called because the resulting prints resemble watercolors. The portable studio, Samuel told me, "gave me the freedom to be able to work with artists in their own studios." He's not the artist but the instigator, the technician whose magic box can draw an artist into a medium he or she has never explored before. 

The exhibit, Print/Out, is a major retrospective of the last two decades of print art -- a medium that is at its core about "replication," the duplication of a work, whether on an inked-up letter press or a laser-jet printer. The works of the exhibit serve to remind us that replication is not a child of the digital age. While "copy" and "paste" may be the most basic of computer tricks, their analog names did not come out of nowhere. Printmaking has always been about art that can be replicated -- and the manipulation that makes each iteration new.

All three of Samuels' Print/Out pieces are collaborations: "Spirit Cooking" with performance artist Marina Abramović, an untitled work with Gert and Uwe Tobias, and "Coyote Stories," a project with painter Chris Burden featuring delicate prints of objects -- knives, potato chips, a wallet -- that illustrate a series of handwritten stories. Samuel explains how the portable studio works in the video below.

In some ways, Samuel's collaboration with Burden, "Coyote Stories," perfectly encapsulates the across-centuries reach of Samuel's work. The piece is a series of stories about Burden's encounters with coyotes in southern California. Samuel initially thought they would print the stories from letterpress, so he had one of the stories typeset. Burden thought the print looked "too mechanical." He wanted to write it out by hand.

The resulting prints *look* like etchings -- a 600-year-old technique -- but they are print-outs of digital scans of stories handwritten on a legal notepad.

The trick was that for Samuel to print the stories from an etching, Burden would have to write the stories by hand on an etching plate *backwards* because the process flips the impression. Burden was unsatisfied with his backwards handwriting -- it didn't look sufficiently natural -- he wanted to write it on legal pad and use that. How would Samuel make it look like a print? His solution was to take Burden's handwritten stories, scan them into Photoshop, and print them out onto a Japanese paper known as surface Gampi.

But something was still missing: When an artist prints from an etching plate, the paper takes on the imprint of the plate's beveled border. So once Samuel had printed the legal-pad scans, he took a blank legal-pad-sized copper plate, and ran each print through the press with the plate, giving them the beveled marks of an etching. The resulting prints *look* like etchings -- a 600-year-old technique -- but they are print-outs of digital scans of stories handwritten on a legal notepad.

In a similar project with glass artist Josiah McElheny (not featured in Print/Out), Samuel traced glass-making templates, printed aquatint etchings from those, xeroxed the images, scanned those, manipulated them using Adobe Illustrator, turned them into photo-engraving plates ("which is a technology basically from the 1920s and 1930s"), and then printed the result as etchings. "We went from these tracings, to these xeroxes, to Photoshop, ... and then all of the sudden bringing it all the way back to 1920 in terms of plate-making, and then printing them as standard etchings." The final print was on Japanese paper; McElheny was working from Sweden; Samuel was in Los Angeles.

All of this -- moving information and images from medium to medium, remixing them at every step along the way, collaborating across international boundaries  -- sounds so very familiar. They are actions we tend to think of as belonging more to the digital world than the physical one. But digital tools have not fundamentally altered the basic principles of print -- replication and remixing -- so much as amplified them.

moma_printout_kippenberger-300 px.jpg

MoMA's show highlights these principles over and over again. A piece by German artist Martin Kippenberger is perhaps the most extreme example: Kippenberger had an assistant make reproductions of his own work. Unsatisfied with the assistant's 51 reproductions (Kippenberger deemed them too good), Kippinberger destroyed them and disposed of them in a dumpster. He took a photograph of the paintings as they lay broken in a dumpster, screenprinted the photograph, and then, in the last stage, took a circular saw to the print to manipulate the physical object so that it would be unique. It's not a digital process; it's an analog one, but nevertheless one whose basic pathology is copy, manipulate, repeat.

Print/Out, which runs until May, captures this process in its very design. A spread of dots appears several times on the exhibits' walls, each time with the same set of prints displayed with slight variations in arrangement and edition. Through this motif, the exhibit itself becomes a print, replicated, edited, and replicated again.

The MoMA's exhibit is a reminder that the power of print -- its ability to spread ideas has been observed at the center of many social and political movements -- is enhanced, not supplanted, by new techniques. Sometimes modern innovations can breathe life back into older techniques, not so much rendering them obsolete as reviving them. For printmaking, the results are works whose creation can be quite complex -- remix after remix after remix -- but whose beauty, in the end, is really quite simple.


Images: 1. Johanna Resnick Rosen; 2. Video from the Museum of Modern Art; 3. "Coyote Stories" by Jacob Samuel and Chris Burden; 4. "Content on Tour" by Martin Kippenberger.

Jump to comments
Presented by

Rebecca J. Rosen is a senior editor at The Atlantic, where she oversees the Business Channel. She was previously an associate editor at The Wilson Quarterly.

Get Today's Top Stories in Your Inbox (preview)

Juice Cleanses: The Worst Diet

A doctor tries the ever-popular Master Cleanse. Sort of.


Elsewhere on the web

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register. blog comments powered by Disqus

Video

Juice Cleanses: The Worst Diet

A doctor tries the ever-popular Master Cleanse. Sort of.

Video

Why Did I Study Physics?

Using hand-drawn cartoons to explain an academic passion

Video

What If Emoji Lived Among Us?

A whimsical ad imagines what life would be like if emoji were real.

Video

Living Alone on a Sailboat

"If you think I'm a dirtbag, then you don't understand the lifestyle."

Feature

The Future of Iced Coffee

Are artisan businesses like Blue Bottle doomed to fail when they go mainstream?

Writers

Up
Down

More in Technology

Just In