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Megan Garber

Megan Garber - Megan Garber is a staff writer at The Atlantic. She was formerly an assistant editor at the Nieman Journalism Lab, where she wrote about innovations in the media.

Meet the Pringles of Personal Hygiene

By Megan Garber
Feb 15 2012, 1:09 PM ET Comment

infinite.jpeg

There is a scourge among us, and it lives in the shower.

The Soap Sliver: that strip, composed of sodium stearate and evil, that sticks, insistently, to all surfaces that aren't your hands. Though the wretched thing, denuded and desiccated, technically -- technically -- is a bar of soap ... soap, in any practical sense, it is not.

But: soapocalypse prevented! Maybe! New on Kickstarter is a pitch for Stack, the soap that ... well, you get it. It's the genius Pringles design, applied to shower time. Each bar of Stack has a Soap Sliver-shaped groove at the top, allowing shower-ers (and, hey, bath-takers and hand-washers and what have you) to combine each sliver with the new bar. After a few uses, the idea goes, the old and the new will merge together into one glorious, soap-saving unit.

"I call this the 'infinite cycle of soap,'" Aric Norine, Stack's inventor, says. He explains:

In 2007 I married a germaphobe -- a frugal germaphobe who uses 3x the soap of a normal person and refuses to waste anything. It seemed almost every time I grabbed the soap, it had been worn down to a sliver by my lovely wife. Seeing this as a challenge, I set out to create a bar soap that could integrate pieces together. Stack soap is my way to eliminate the soap sliver ... and save my marriage.

Here's Stack in action:

This is genius for several reasons, the most obvious of which is Stack's implied demise of the Soap Sliver. But, from a tech perspective, the Pringley design is a nice reminder of how utterly simple a new technology can be. Norine is pitching, in his product, not just "spa quality skin care" and "an all-vegetable base infused with jojoba oil to moisturize and protect sensitive skin"; he's also, and ultimately, pitching a design innovation. He's pitching a groove. A groove that's a force for good.


Image: Kickstarter.



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