Why Can't Siri Be More Like a Man?

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Rebecca Rosen investigates.

[S]he'll book your appointments, check the weather for you, remind you to pick up something at the store. These are classic personal-secretary tasks, and somewhere around 97 percent of all secretaries in America are of the female persuasion. She can be a little saucy, but just a little. (Interestingly, Siri is not a lady all around the world. Her British self is a man; her Australian self is a woman. Feel free to float your own theories about that...

Is the British version really a man? It may have something to do with Jeeves. They all have butlers over there.

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Clive Crook is a senior editor of The Atlantic and a columnist for Bloomberg View. He was the Washington columnist for the Financial Times, and before that worked at The Economist for more than 20 years, including 11 years as deputy editor. Crook writes about the intersection of politics and economics. More

Crook writes about the intersection of politics and economics.

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