How Twitter Is Easing You Into Seeing Advertising

Ads will now appear in your Twitter stream, the company announced in a blog post today. Annoying advertisements interrupting the pure Twitter stream free of paid promotion (even if heavy on self-promotion)? Cue the outrage. Wait, where's that outrage? So far criticism as been mild or nonexistent. "It's not the full-fledged ad invasion that you might be fearing," explains Techland's Jared Newman. And that may exactly be the point. The last few times Twitter introduced advertising onto their service, there were howls of outrage. Back in March Twitter quickly nixed an earlier attempt, the QuickBar, an addition to their mobile app, which would show users sponsored trending topics. Tweeters hated on it, deeming it the #dickbar. Twitter completely removed the QuickBar from its app. 

But if the microblogging network ever wants to make serious money, it is going to have to convince users to accept seeing advertising in some forms.

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