How Twitter Is Easing You Into Seeing Advertising

Ads will now appear in your Twitter stream, the company announced in a blog post today. Annoying advertisements interrupting the pure Twitter stream free of paid promotion (even if heavy on self-promotion)? Cue the outrage. Wait, where's that outrage? So far criticism as been mild or nonexistent. "It's not the full-fledged ad invasion that you might be fearing," explains Techland's Jared Newman. And that may exactly be the point. The last few times Twitter introduced advertising onto their service, there were howls of outrage. Back in March Twitter quickly nixed an earlier attempt, the QuickBar, an addition to their mobile app, which would show users sponsored trending topics. Tweeters hated on it, deeming it the #dickbar. Twitter completely removed the QuickBar from its app. 

But if the microblogging network ever wants to make serious money, it is going to have to convince users to accept seeing advertising in some forms.

Read the full story at The Atlantic Wire.

Presented by

The Atlantic Wire is your authoritative guide to the news and ideas that matter most right now.

How to Cook Spaghetti Squash (and Why)

Cooking for yourself is one of the surest ways to eat well. Bestselling author Mark Bittman teaches James Hamblin the recipe that everyone is Googling.

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register.

blog comments powered by Disqus

Video

How to Cook Spaghetti Squash (and Why)

Cooking for yourself is one of the surest ways to eat well.

Video

Before Tinder, a Tree

Looking for your soulmate? Write a letter to the "Bridegroom's Oak" in Germany.

Video

The Health Benefits of Going Outside

People spend too much time indoors. One solution: ecotherapy.

Video

Where High Tech Meets the 1950s

Why did Green Bank, West Virginia, ban wireless signals? For science.

Video

Yes, Quidditch Is Real

How J.K. Rowling's magical sport spread from Hogwarts to college campuses

Video

Would You Live in a Treehouse?

A treehouse can be an ideal office space, vacation rental, and way of reconnecting with your youth.

More in Technology

Just In