The Green Bay Packers are going to win this year's Super Bowl, according to Social Radar, an application from social media analysis company Infegy that measures billions of messages and articles from millions of online sources to track chatter on the Web.
"We measured overall conversations around both the Pittsburgh Steelers and the Green Bay Packers," Infegy's Eric wrote on the company's Buzz Study blog. "Chatter around the Packers was over 2% higher throughout the month of January." When Social Radar looks specifically at talk about the Super Bowl on the Internet, the Packers were mentioned 0.4 percent more often than the Steelers.
Two percent isn't a lot, but, according to Mashable, "[t]rends in Internet chatter have correctly predicted the winner of the Super Bowl for at least four years." But what if the Packers have only been mentioned more frequently because there is a larger group of vocal Steelers fans that are spending their time writing articles and sending tweets that are anti-Green Bay? Social Radar has that covered. The conversations taking place online that concern the Packers tend to be considerably more positive than those that concern the Steelers.