New, Weird Tech: The Television Hat With the Really Long Brim

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LAS VEGAS -- Normally, when we show you pieces of technology, they come from the past. Because we have distance from the time, it's easier to pick out the elements of the technology that are so weird.

But the Consumer Electronics Show, held here in Vegas this week, is packed with new and obviously weird technologies. If you go hunting around the margins of the big showroom floors, you can't help but find odd stuff. I'll be posting a miniseries of new, weird tech from CES here, beginning with this television hat with a really long brim.

So, here's how it works. Inside the hat, there's a magnifier, so when you put your mobile device in the very front of that brim, it ends up feeling like the picture is right in front of your eyes.

I tried it and it does work, but man are those hats ridiculous looking. When would you wear one of these things? On a Greyhound? In a hunting blind? During the graveyard shift as a security guard? It's hard to know.

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Here are a couple of their suggested use cases, which are hilarious:

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In any case, if you'd like to get one, go to asseenontvhat.com.

Read more of our coverage of CES.






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Alexis C. Madrigal

Alexis Madrigal is a senior editor at The Atlantic, where he oversees the Technology Channel. He's the author of Powering the Dream: The History and Promise of Green Technology. More

The New York Observer calls Madrigal "for all intents and purposes, the perfect modern reporter." He co-founded Longshot magazine, a high-speed media experiment that garnered attention from The New York Times, The Wall Street Journal, and the BBC. While at Wired.com, he built Wired Science into one of the most popular blogs in the world. The site was nominated for best magazine blog by the MPA and best science Web site in the 2009 Webby Awards. He also co-founded Haiti ReWired, a groundbreaking community dedicated to the discussion of technology, infrastructure, and the future of Haiti.

He's spoken at Stanford, CalTech, Berkeley, SXSW, E3, and the National Renewable Energy Laboratory, and his writing was anthologized in Best Technology Writing 2010 (Yale University Press).

Madrigal is a visiting scholar at the University of California at Berkeley's Office for the History of Science and Technology. Born in Mexico City, he grew up in the exurbs north of Portland, Oregon, and now lives in Oakland.

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