Skip Navigation
Alexis Madrigal

Alexis Madrigal - Alexis Madrigal is a senior editor at The Atlantic. He's the author of Powering the Dream: The History and Promise of Green Technology.
More

The New York Observer calls him, "for all intents and purposes, the perfect modern reporter." Madrigal co-founded Longshot magazine, a high-speed media experiment that garnered attention from The New York Times, The Wall Street Journal, and the BBC. While at Wired.com, he built Wired Science into one of the most popular blogs in the world. The site was nominated for best magazine blog by the MPA and best science Web site in the 2009 Webby Awards. He also co-founded Haiti ReWired, a groundbreaking community dedicated to the discussion of technology, infrastructure, and the future of Haiti.

He's spoken at Stanford, CalTech, Berkeley, SXSW, E3, and the National Renewable Energy Laboratory, and his writing was anthologized in Best Technology Writing 2010 (Yale University Press).

Madrigal is a visiting scholar at the University of California at Berkeley's Office for the History of Science and Technology. Born in Mexico City, he grew up in the exurbs north of Portland, Oregon, and now lives in Oakland.

Climate Change Is Not a Problem 'Environmentalism' Can Solve

By Alexis Madrigal
Aug 10 2010, 11:54 AM ET Comment

Dave Roberts at Grist delivers an eloquent riff on why climate change is too big a challenge for environmentalism. "Environmentalism has a well-defined socioeconomic niche in American life. There are distinct cultural markers; familiar tropes and debates; particular groups designated to lobby for change and economic interests accustomed to fighting it; conventional methods of litigation, regulation, and legislation," he writes. "Environmental issues take a very specific shape. The thing is, that shape doesn't fit climate change." It's a smart and sad piece, very worthy of your inspection. But it leaves you wondering, if not greens, who?

If we meet the challenge of sustainability -- and it's a big if -- it will be a tidal shift in human history on par with the agriculture, industrialization, or democracy itself.
 
"Environmentalism" is simply not equipped to transform the basis of human culture. It grew up to address a specific, bounded set of issues. For 50 years, American environmental politics has been about restraining the amount of damage industries can do. Environmental campaigners have developed a set of strategies for that purpose, designed to overcome the resistance of industries and politicians to such restraints. And they've been successful in a number of areas. So when climate change entered American politics via environmentalism, that is the model into which it was slotted. Environmental campaigners set about restraining the amount of greenhouse gases industry can emit, and industry set about resisting. Greens and industry fought ferociously, but in the wake of the victories of the'70s, the public largely watched with indifference, barring a few episodes where support swung one way or another (usually as much due to economic circumstances as anything).

Read the full story at Grist.

Presented by

More at The Atlantic

'Black Lagoon': The First, Great Pretty-Girl-Attacked-By-Aquatic-Beast Film? The First Great Pretty-Girl-Attacked-By-Aquatic-Beast Film
Earth From Space: The Snows Over Southern Patagonia The Snows Over Southern Patagonia
Hog Wild: Hunting Boars With Congress' Most Conservative Member Hunting Boar With a GOP Congressman
The Pathbreaking Flight of SpaceX's Dragon Capsule, by the Numbers The Dragon Space Capsule, by the Numbers
Don Pettit Is About to Become Your New Favorite Astronaut Don Pettit Is Your New Favorite Astronaut

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register.
blog comments powered by Disqus
View All Correspondents

The Biggest Story in Photos

Afghanistan: May 2012

Jun 1, 2012

Subscribe Now

SAVE 59%! 10 issues JUST $2.45 PER COPY

Facebook

Newsletters

Sign up to receive our free newsletters

(sample)

(sample)

(sample)

(sample)

(sample)

(sample)