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Alexis Madrigal

Alexis Madrigal - Alexis Madrigal is a senior editor at The Atlantic. He's the author of Powering the Dream: The History and Promise of Green Technology.
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The New York Observer calls him, "for all intents and purposes, the perfect modern reporter." Madrigal co-founded Longshot magazine, a high-speed media experiment that garnered attention from The New York Times, The Wall Street Journal, and the BBC. While at Wired.com, he built Wired Science into one of the most popular blogs in the world. The site was nominated for best magazine blog by the MPA and best science Web site in the 2009 Webby Awards. He also co-founded Haiti ReWired, a groundbreaking community dedicated to the discussion of technology, infrastructure, and the future of Haiti.

He's spoken at Stanford, CalTech, Berkeley, SXSW, E3, and the National Renewable Energy Laboratory, and his writing was anthologized in Best Technology Writing 2010 (Yale University Press).

Madrigal is a visiting scholar at the University of California at Berkeley's Office for the History of Science and Technology. Born in Mexico City, he grew up in the exurbs north of Portland, Oregon, and now lives in Oakland.

Why the Bible Makes Such a Good App

By Alexis Madrigal
Jul 27 2010, 8:01 PM ET Comment

After I posted on Bible apps for Apple devices, Chris Faraone, a Boston Phoenix staff writer, got in touch with me about a feature he wrote about e-Bibles back in February.

Faraone makes two terrific points about why Bibles work particularly well as apps. First, they have a 16-century-old reference system -- the old chapter and verse -- that makes switching between translations a snap. Second, many translations of the Bible are no longer protected by copyright, so all kinds of developers can work with free source material. Add it up, Faraone argues, and you've got the perfect vehicle for new media experimentation.

If you want to see what a 21st century reading experience should look like -- one that enables you to bookmark, notate, listen to, and share passages instantly on Facebook and Twitter -- the marketplace you're looking for is e-Bibles.

Read the full story at Boston Phoenix.

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