Do Good Logos Need to Actually, You Know, Look Good?
The definitive book on corporate branding makes the case that successful companies have successful designs—but the relationship between those successes remains mysterious. More »
Advertisement
Steven Heller is the co-chair of the MFA Design program at the School of Visual Arts and co-founder of the MFA Design Criticism program. More
The definitive book on corporate branding makes the case that successful companies have successful designs—but the relationship between those successes remains mysterious. More »
