Steve Blank

Steve Blank is a retired Silicon Valley serial entrepreneur-turned-educator and the author of The Four Steps to the Epiphany. He writes regularly at www.steveblank.com. More

Steve Blank is a retired serial entrepreneur-turned-educator who is changing how startups are built and how entrepreneurship is being taught. He created the Customer Development methodology that launched the lean startup movement, and wrote about the process in his first book, The Four Steps to the Epiphany. His second book, The Startup Owner's Manual, is a step-by-step guide to building a successful company. Blank teaches the Customer Development methodology in his Lean LaunchPad classes at Stanford University, U.C. Berkeley, Columbia University and the National Science Foundation. He writes regularly about entrepreneurship at www.steveblank.com.

Steve Blank: Magazine articles

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Adventures in Legal Weed

Colorado is now well into its first year as the first state to legalize recreational marijuana. How's it going? James Hamblin visits Aspen.

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What Makes a Story Great?

The storytellers behind House of CardsandThis American Life reflect on the creative process.

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Tracing Sriracha's Origin to Thailand

Ever wonder how the wildly popular hot sauce got its name? It all started in Si Racha.

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Where Confiscated Wildlife Ends Up

A government facility outside of Denver houses more than a million products of the illegal wildlife trade, from tigers and bears to bald eagles.

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Is Wine Healthy?

James Hamblin prepares to impress his date with knowledge about the health benefits of wine.

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The World's Largest Balloon Festival

Nine days, more than 700 balloons, and a whole lot of hot air

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