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The Tribeca Film Festival, presented by AT&T, and Atlantic Re:think are proud to announce the finalists for the second annual Tribeca X Award. Ten finalists, 9 short films and 1 Virtual Reality project, were selected from a field of 600 entries that represent the best in storytelling at the intersection of advertising and entertainment from the past year. The award highlights excellence in creative, original and authentic storytelling that is sponsored or underwritten by a brand. The winner will be announced on Monday, April 24 in New York.
The winner will be chosen by a jury that includes Joanna Coles, CCO at Hearst; Jae Goodman, CCO and Co-Head of Marketing of CAA; Tim & Eric (Comedy Duo) and Directors at PRETTYBIRD, Founders of Abso Lutely; Jenna Lyons, J.Crew; Eli Pariser, CEO of Upworthy; and a proprietary A.I. solution developed by Celtra, providing quantitative creative analysis based on performance data and insights from hundreds-of-thousands of video advertising campaigns powered by Celtra’s creative management platform.
- BeefeaterXO Beefeater | Jesús Hernandez | Future Lighthouse
- Chris Fonseca: Keep It Moving Smirnoff Ice | Zachary Heinzerling | 72andSunny WINNER
- The Escape BMW | Neill Blomkamp | Anonymous Content and Geisel Productions
- Five by Five Visit Seattle | Multiple Creators | Sundance TV
- For Every Kind of Dream: Yassin Falafel Square | Mohammad Gorjestani
- Jellywolf Chanel | Alma Har'el | i-D Vice
- Mavens: Jocelyn Cooper Red Bull | Salima Koroma | Red Bull Media House
- The Realest Real Kenzo | Carrie Brownstein | Framework
- Wasfia Apple | Sean Kusanagi | RYOT
- Yeti Presents Yeti Coolers | Multiple Creators
BeefeaterXO
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Chris Fonseca: Keep It Moving WINNER
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The Escape
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Five by Five Series
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For Every Kind of Dream: Yassin Falafel
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JellyWolf
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Mavens: Jocelyn Cooper
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The Realest Real
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Wasfia
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Yeti Presents Series
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