There Are Many Gross Diamond Ads, but This Is the Grossest

"Thank you, honey, for ignoring my infidelity, here's a diamond."
diamondsmakeagiftoflive.jpg

There's something about diamonds that brings out the worst in ad makers. Perhaps it's the subtle implication in almost all diamond ads that you must purchase jewels for women in order to secure their love. A bit chattely for my taste.

But journalist Ruth Graham dug up an especially disturbing ad from a 1971 Life magazine (above). "Your Henry VIII, with the wandering eye," we read. The suggestion, it would appear, is: thank you, honey, for ignoring my infidelity, here's a diamond. Woof. As Graham told me, "42 years later and I'm feeling so sad for the imaginary woman in this marriage."

Presented by

Riding Unicycles in a Cave

"If you fall down and break your leg, there's no way out."

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register.

blog comments powered by Disqus

Video

Riding Unicycles in a Cave

"If you fall down and break your leg, there's no way out."

Video

Carrot: A Pitch-Perfect Satire of Tech

"It's not just a vegetable. It's what a vegetable should be."

Video

An Ingenious 360-Degree Time-Lapse

Watch the world become a cartoonishly small playground

Video

The Benefits of Living Alone on a Mountain

"You really have to love solitary time by yourself."

Video

The Rise of the Cat Tattoo

How a Brooklyn tattoo artist popularized the "cattoo"

More in The Sexes

Just In