This Is So Classy: 'Yellow Girl'

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Thanks to TPM for a tip to what you see if you examine the HTML code* of the Pete Hoekstra / Fred Davis "we take your jobs" video.

The image of the "Chinese" girl in the video, who speaks American-accented English, is labelled as ... well, see for yourself:

Yellow1.png

Now, in context, they could have been referring to the color of her shirt, as seen in the picture below. Perhaps. Although in that case "orange girl" is the term that might occur to most people. (As illustrated by comparison with the actually yellow lettering in front of her.)

I suppose it's as if you were using a picture of Colin Powell or President Obama wearing a black shirt. If you were producing one of these ads, by the same logic you could just label it "black boy," right? I mean, why not?

Girl2.png

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* Either you know how to do this, or you can look it up.
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James Fallows is a national correspondent for The Atlantic and has written for the magazine since the late 1970s. He has reported extensively from outside the United States and once worked as President Carter's chief speechwriter. His latest book is China Airborne. More

James Fallows is based in Washington as a national correspondent for The Atlantic. He has worked for the magazine for nearly 30 years and in that time has also lived in Seattle, Berkeley, Austin, Tokyo, Kuala Lumpur, Shanghai, and Beijing. He was raised in Redlands, California, received his undergraduate degree in American history and literature from Harvard, and received a graduate degree in economics from Oxford as a Rhodes scholar. In addition to working for The Atlantic, he has spent two years as chief White House speechwriter for Jimmy Carter, two years as the editor of US News & World Report, and six months as a program designer at Microsoft. He is an instrument-rated private pilot. He is also now the chair in U.S. media at the U.S. Studies Centre at the University of Sydney, in Australia.

Fallows has been a finalist for the National Magazine Award five times and has won once; he has also won the American Book Award for nonfiction and a N.Y. Emmy award for the documentary series Doing Business in China. He was the founding chairman of the New America Foundation. His recent books Blind Into Baghdad (2006) and Postcards From Tomorrow Square (2009) are based on his writings for The Atlantic. His latest book is China Airborne. He is married to Deborah Fallows, author of the recent book Dreaming in Chinese. They have two married sons.

Fallows welcomes and frequently quotes from reader mail sent via the "Email" button below. Unless you specify otherwise, we consider any incoming mail available for possible quotation -- but not with the sender's real name unless you explicitly state that it may be used. If you are wondering why Fallows does not use a "Comments" field below his posts, please see previous explanations here and here.
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