Obama's 2012 Battlegrounds

State-by-state polling suggests a narrow path to reelection, as the president's electoral map evolves

Obama at 2008 DNC - Brian Snyder Reuters - banner.jpg

Newly released state-by-state approval numbers for President Obama suggest that in 2012 he could face fewer options for assembling an Electoral College majority and increased pressure to capture racially diverse states. As a result, Colorado, Virginia, North Carolina, and Florida, among others, appear to be evolving into critical battlegrounds on the campaign map.

The polling results, released earlier this week by Gallup, underscore both the stability of each party's Electoral College base and the shifting roster of swing states that could decide the 2012 contest.

In all, the compilation shows that Obama's approval rating exceeds his disapproval rating in states with 301 Electoral College votes--well down from his 365 total in 2008 but still enough to win. That total, however, includes North Carolina, where Obama's approval and disapproval ratings are virtually even, and Georgia, where Republicans remain skeptical that he can seriously compete, despite signals from his reelection campaign that it intends to. If those two are removed from the list, the states in which Obama's approval number exceeds his disapproval rating provide exactly 270 Electoral College votes, the bare majority needed to win.

shades of support.png In 2008, the Obama campaign prided itself on expanding the playing field by contesting states previously considered reliably Republican. Next year, the president may find fewer plausible pathways to victory. "In 2008, there may have been many paths ... but at this stage it looks like he's got to thread the needle to get reelected," said Carl Forti, a founder and partner of the GOP consulting firm Black Rock Group, and the director of an independent-expenditure group supporting Mitt Romney. "There is no margin for error in the road they are going down."

Bill Burton, the former deputy White House press secretary who is now directing a pro-Obama independent-expenditure campaign, agrees that the numbers point toward a close election, but he argues that they portray a more durable floor of support for Obama than many analysts now assume. "The bottom line here is what we already knew: Which is that it's going to be really close," Burton said. "In a cycle where there are going to be pretty stiff headwinds [for the president], it should be a small breeze of fresh air to know that there is a [stable] structure to the map."

Today, Obama would be in a slightly weaker position almost everywhere than the Gallup numbers indicate. The state-by-state approval numbers are based on the aggregated results of Gallup's nightly tracking poll from January to June -- some 90,000 interviews in all. Gallup divided the results by state, and reweighted the findings so that they are demographically representative of each local electorate. In the interviews used to generate the state-level results, Obama's overall national approval rating averaged 47 percent; in the most recent weekly Gallup average, Obama had fallen to 42 percent. That decline is reflected in some more recent state polls showing Obama in a more vulnerable position than the Gallup findings, for instance Quinnipiac University surveys in Florida and Pennsylvania.

If Obama's national approval rating next fall remains around its current 42 percent, it's almost inconceivable that he could win enough states to assemble an Electoral College majority. But if the president manages to restore his national approval rating to at least the 47 percent level reflected in the Gallup results, the state-level breakdown offers a preview of what the map might look like in a competitive race.

At that level of national support, the Gallup numbers show, Obama's potential 2012 map features elements of stability -- albeit, at a lower baseline than in 2008. Obama's approval rating in the Gallup compilation trailed his 2008 share of the vote in every state except Alaska, Louisiana, Mississippi and, intriguingly, Georgia. Most of the sharpest declines have come in states that Obama won last time, including New Hampshire, Oregon, Rhode Island, Vermont, New Mexico, and Nevada.

Yet despite that slippage, Obama retains an approval rating of 50 percent or greater in 15 of the 18 "blue-wall" states that have voted Democratic in at least the past five consecutive presidential elections, plus the District of Columbia which has also backed Democrats that reliably. Those bricks in the blue wall are the only states in which Obama's approval rating reaches the 50 percent level, considered the most telling indicator of an incumbent's prospects. Obama's approval rating checks in just slightly below 50 percent, though it exceeds his disapproval rating, in two of the other three blue-wall states, Rhode Island and Pennsylvania. Among the blue-wall states, only in Oregon does Obama's disapproval rating (48 percent) exceed his approval rating (44 percent).

Conversely, Obama's disapproval rating exceeds his positive marks in all 11 states that have voted Republican in at least the past five consecutive elections. Eight of those states are among the 12 in which Obama receives his lowest ratings in the Gallup compilation, including each of the four most negative states: Oklahoma, Utah, Wyoming, and Idaho.

Image credit: Brian Snyder/Reuters

Presented by

Ronald Brownstein is Atlantic Media's editorial director for strategic partnerships. More

Ronald Brownstein, a two-time finalist for the Pulitzer Prize for his coverage of presidential campaigns, is Atlantic Media's editorial director for strategic partnerships, in charge of long-term editorial strategy. He also writes a weekly column and regularly contributes other pieces for the National Journal, contributes to Quartz, and The Atlantic, and coordinates political coverage and activities across publications produced by Atlantic Media.

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register with Disqus.

Please note that The Atlantic's account system is separate from our commenting system. To log in or register with The Atlantic, use the Sign In button at the top of every page.

blog comments powered by Disqus


Confessions of Moms Around the World

A global look at the hardest and best job ever


A Stop-Motion Tour of New York City

A filmmaker animated hundreds of still photographs to create this Big Apple flip book


The Absurd Psychology of Restaurant Menus

Would people eat healthier if celery was called "cool celery?"


This Japanese Inn Has Been Open for 1,300 Years

It's one of the oldest family businesses in the world.

More in Politics

Just In