Former Gingrich Aide Rich Galen Explains Why Campaign Imploded

Rich Galen, in the 1990s a key political aide to former House speaker Newt Gingrich, described why the former Georgia congressman's nascent bid for the GOP presidential nomination came to a crashing halt yesterday with the resignation of 16 staffers:

There is a reason that just about every airliner looks like every other airliner. Some are larger, some smaller; some have two engines, some four, but they generally look alike.

There is a reason for that. There is a design solution that fits commercial airliners. They take off, they go where the pilot aims them, they land, and they can carry enough passengers to make money.

Same with political campaigns. Every cycle candidates say, "We're going to run a different type of campaign." They all look pretty much alike because there is an engineering design solution for political campaigns. ...

Information from the former staffers started coming out by early evening. No surprises. The staff was made up of campaign professionals who wanted to run a professional campaign.

Gingrich and his wife wanted to campaign where, when, and how they wanted; a different kind of campaign.

But, they ran afoul of the rule that campaigns look like campaigns look, because there's a design solution that works.

The Gingrich campaign was like an airliner with no wings, no engines, and no landing gear. It was a different kind of airliner.

But, it couldn't get off the ground.

Read the full story at Mullings.com.

Presented by

Garance Franke-Ruta is a former senior editor covering national politics at The Atlantic.

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