Why Do Liberals Love Wife-Swapping?

More

The numbers don't lie. The audience for one of the creepier shows on television leans pretty far left.

Yesterday, we published a story about how Donald Trump's television ratings were dropping, probably because his birther rantings were driving away his liberal audience. It turns out that, according to audience demographic research supplied by National Media Inc., Trump's show, "Celebrity Apprentice," has the most liberal audience on television. Trump's idiocy aside, the fun feature of the piece is definitely the bubble graph that National Media supplied to us, which shows the relative partisan skew of all the major primetime television shows, along with the likelihood that their viewers turn out to vote. (I've republished the chart above.) It's interesting to see where your favorite shows line up, and a lot of them make a certain kind of sense--"30 Rock," skewing liberal, college football conservative, etc. Also that "Family Guy" viewers are lazy slobs that can't get off the couch to vote. But I've been mildly obsessed with the position of one show that I wouldn't have imagined having a partisan skew, but that clearly does. Take a close look at the second-most-liberal show. That's right: "Wife Swap" on ABC. Would anybody care to hazard a guess about why its audience is so liberal? Because I've thought about it, and I'm completely stumped.

Drop-down image credit: Lifetime

Jump to comments
Presented by

Joshua Green is a former senior editor at The Atlantic.

Get Today's Top Stories in Your Inbox (preview)

Is Technology Making Us Better Storytellers?

How have stories changed in the age of social media? The minds behind House of Cards, This American Life, and The Moth discuss.


Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register. blog comments powered by Disqus

Video

Is Technology Making Us Better Storytellers?

The minds behind House of Cards and The Moth weigh in.

Video

A Short Film That Skewers Hollywood

A studio executive concocts an animated blockbuster. Who cares about the story?

Video

In Online Dating, Everyone's a Little Bit Racist

The co-founder of OKCupid shares findings from his analysis of millions of users' data.

Video

What Is a Sandwich?

We're overthinking sandwiches, so you don't have to.

Video

Let's Talk About Not Smoking

Why does smoking maintain its allure? James Hamblin seeks the wisdom of a cool person.

Writers

Up
Down

More in Politics

Just In