Gestures That Won the Midterms

Ohio
John Kasich (R) def. Gov. Ted Strickland (D)

Khoury: "Ted Strickland used more of the trained gestures, but Kasich used more of the sincerity motions. John Kasich came off as more transparent and more passionate, that he had full belief in what he had to say. It didn't feel like he was saying things just because people wanted to hear them.

"Strickland didn't come across as transparent as Kasich. Kasich came across with a real plan, with 10 instances of counting on his fingers like he had a definite plan. Stickland had none of that.

"Kasich did far more definitive gestures, general illustrators like chopping the air and showing your palms, which give people a general feeling of honesty. It's like waving to someone: that goes back to ancient times when we'd show people our palms to indicate we weren't armed. It's the same sentiment." 

OHIO2.jpg


All images courtesy of Don Khoury/Body Language TV

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Jared Keller is a journalist based in New York. He has written for Bloomberg Businessweek, Pacific Standard, and Al Jazeera America, and is a former associate editor for The Atlantic.

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