TV Ad Goes After Insurance Industry

Marc reported earlier today that there's been a strategic shift in the White House's health care reform efforts: to pose insurance companies as the enemy, tying them to the Republican Party and all who oppose White House-led reforms. (As Marc noted, insurance companies aren't exactly the opposition--they've publicly supported the reform cause from the beginning, and America's Health Insurance Plans, the industry group for health insurers, has run an ad supporting bipartisan reforms. Bipartisan reforms likely won't include a public option, but bipartisanship is the current M.O. of Finance Committee Chairman Max Baucus, who is negotating with committee Republicans on a deal.)

Well, there will be a new TV ad on cable nationwide this week seeking to do just that, though it's not from the White House.

The liberal group Americans United for Change (a prominent member of the liberal activist/labor coalition Health Care for America Now!, which will do most of the field work backing Obama's reforms this August) released it this morning. It focuses primarily on the salary of Cigna CEO H. Edward Hanway:

Presented by

Chris Good is a political reporter for ABC News. He was previously an associate editor at The Atlantic and a reporter for The Hill.

The Best 71-Second Animation You'll Watch Today

A rock monster tries to save a village from destruction.

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register.

blog comments powered by Disqus

Video

The Best 71-Second Animation You'll Watch Today

A rock monster tries to save a village from destruction.

Video

The Case for Napping at Work

Most Americans don't get enough sleep. More and more employers are trying to help address that.

Video

A Four-Dimensional Tour of Boston

In this groundbreaking video, time moves at multiple speeds within a single frame.

Video

Who Made Pop Music So Repetitive? You Did.

If pop music is too homogenous, that's because listeners want it that way.

Video

Stunning GoPro Footage of a Wildfire

In the field with America’s elite Native American firefighting crew

More in Politics

Just In