"The Plan," October 2006: Clinton had forbidden her advisers from openly discussing her presidential ambitions until after she'd won reelection to the Senate. But behind the scenes, planning was already underway. In this October 2006 strategy memo, Mark Penn sketched out the campaign's strategic principles ("HRC is the power candidate") and assessed potential opponents. He worried that Al Gore was "waiting to swoop in later."
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Nadia Lopez didn't think anybody cared about her middle school. Then Humans of New York told her story to the Internet—and everything changed.