On Message

I saw a poster advertising Bring It On: In It To Win It while shopping yesterday, and it seemed odd since I've never really heard this phrased used outside the context of Hillary Clinton or people making fun of Hillary Clinton. But apparently someone in the world of B movies was into it, so here we go.

Like all decent people, I think the original Bring It On is a surprisingly good film. I was also dimply aware of the 2003 direct-to-video sequel, Bring It On Again. I hadn't, however, realized that a third film, Bring It On: All Or Nothing had been released last year and thus was totally unprepared for this release. Intriguingly, it seems that these "sequels" not only don't share actors with earlier films in the "series" but don't share any of the characters or plot development, either -- it's just a pure branding exercise.