Washington, D.C., and New York, N.Y.--Readers visited Atlantic Web sites in record numbers in April, driving traffic to TheAtlantic.com and TheAtlanticWire.com to all-time highs, 16.1 million and 8.5 million unique visitors, respectively. TheAtlanticCities.com,
meanwhile, posted a strong second-best-ever performance with 1.1
million uniques. The benchmarks came in a month when major news
events--from the Boston Marathon bombings to the Texas fertilizer
explosion to North Korea's missile threat--sent readers to trusted sites
for news and analysis.
In April, traffic to The Atlantic's
digital platforms was up significantly compared to a year ago: +77
percent at TheAtlantic.com, +319 percent at TheAtlanticWire.com, and
+50 percent at TheAtlanticCities.com. Additionally, monthly active
users on The Atlantic's iOS app increased 57% percent compared to a year ago, also reaching a new high.
commend our writers and editors for the strength of their reporting and
analysis during a month when readers were especially hungry for smart
and reliable journalism," said Bob Cohn, editor of Atlantic Digital. "The Wire, in particular, under Gabriel Snyder's leadership, demonstrated once again the valuable role it plays in a breaking news environment."
Last week, The Atlantic won two National Magazine Awards, including best Web Site for TheAtlantic.com.
its founding in 1857 as a magazine about "the American Idea" that would
be of "no party or clique," The
Atlantic has been at the forefront of brave thinking in
journalism. One of the first magazines to launch on the Web in the
early 1990s, The
has continued to help shape the national debate across print, digital,
and event platforms. With the addition of its news- and
opinion-tracking site, TheAtlanticWire.com, and now TheAtlanticCities.com
on global cities, The
is a multimedia forum on the most-critical issues of our times, from
politics, business, urban affairs, and the economy, to technology,
arts, and culture. The
Atlantic is the flagship property of Washington,
D.C.-based publisher Atlantic Media Company.
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