3-Week Sandy Fatigue: How You Can Help Fight It

The people who work for tips in New York City's service industry were devastated by Hurricane Sandy. Here's what you can do to help them.

A restaurant in New York's South Street Seaport is cleaned out, Monday, Nov. 12, 2012. (Richard Drew/AP)

As Thanksgiving was beginning, I called up Danny Meyer, most of whose six New York City restaurants lost power during Hurricane Sandy but seemed to be thriving when I visited the city last weekend, to ask how they had fared during the storm and whether any of them were changing their Thanksgiving weekend plans because of it. His answers provided suggestions for everyone concerned with helping restaurants get back on their feet -- and good guidance for how anyone, in or out of the city, can use holiday shopping and holiday-season giving to benefit the many businesses that have just reopened or are still waiting to.

The point that most struck me was one that Billy Shore, co-founder of Share Our Strength, the national hunger-relief organization that took a leading role in helping New Orleans after Hurricane Katrina, made: what might be called Three-Week Fatigue. That is, after initial wall-to-wall media coverage and public concern and donations, pretty much any global crisis -- Katrina, the earthquake near Fukushima, the 2004 Indian Ocean tsunami -- fades from public consciousness. That's usually just when the long-lasting, intractable problems those crises caused start to become clear, and groups like Share Our Strength and Red Cross need stepped-up donations -- and just when donations start to level off and then plummet. (It's somewhat analogous to my own three-month rule, of when to check in with people who have lost a loved one or suffered a personal crisis.)

Make an advance New Year's resolution now: volunteer for any group you've been meaning to help out after the holidays.

His own restaurants fared much better than others, Meyer was at pains to emphasize, and lost little more than the contents of their walk-ins. The New York locations of his ever-expanding Shake Shack chain were with one exception above the power-loss line, so could open the day after the storm. Because of the size and reserves of his Union Square Hospitality Group, he and his partners were able to keep paying managers during the restaurant closings, and were immediately able to make a one-time payment to the 800 of their 1000 employees on hourly wages who lost more than three shifts of work--many of whom walked long distances in order to clean up and help reopen.

Meyer himself went last weekend on a tour of three affected neighborhoods. He described scenes in Red Hook of oak casks that had floated out of the Red Hook Winery, and seeing beached, seawater-logged burlap bags of green coffee beans from the Brooklyn maritime area's longtime coffee roasters that survived the consolidation of the coffee business, and from and the new artisan roasters that have recently opened plants in Red Hook, including Stumptown.

Presented by

Corby Kummer's work in The Atlantic has established him as one of the most widely read, authoritative, and creative food writers in the United States. The San Francisco Examiner pronounced him "a dean among food writers in America." More

Corby Kummer's work in The Atlantic has established him as one of the most widely read, authoritative, and creative food writers in the United States. The San Francisco Examiner pronounced him "a dean among food writers in America." Julia Child once said, "I think he's a very good food writer. He really does his homework. As a reporter and a writer he takes his work very seriously." Kummer's 1990 Atlantic series about coffee was heralded by foodies and the general public alike. The response to his recommendations about coffees and coffee-makers was typical--suppliers scrambled to meet the demand. As Giorgio Deluca, co-founder of New York's epicurean grocery Dean & Deluca, says: "I can tell when Corby's pieces hit; the phone doesn't stop ringing." His book, The Joy of Coffee, based on his Atlantic series, was heralded by The New York Times as "the most definitive and engagingly written book on the subject to date." In nominating his work for a National Magazine Award (for which he became a finalist), the editors wrote: "Kummer treats food as if its preparation were something of a life sport: an activity to be pursued regularly and healthfully by knowledgeable people who demand quality." Kummer's book The Pleasures of Slow Food celebrates local artisans who raise and prepare the foods of their regions with the love and expertise that come only with generations of practice. Kummer was restaurant critic of New York Magazine in 1995 and 1996 and since 1997 has served as restaurant critic for Boston Magazine. He is also a frequent food commentator on television and radio. He was educated at Yale, immediately after which he came to The Atlantic. He is the recipient of five James Beard Journalism Awards, including the MFK Fisher Distinguished Writing Award.

Adults Who Live In Treehouses

A treehouse can be an ideal office space, vacation rental, and way of reconnecting with your youth.

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register.

blog comments powered by Disqus


The Best 71-Second Animation You'll Watch Today

A rock monster tries to save a village from destruction.


The Case for Napping at Work

Most Americans don't get enough sleep. More and more employers are trying to help address that.


A Four-Dimensional Tour of Boston

In this groundbreaking video, time moves at multiple speeds within a single frame.


Who Made Pop Music So Repetitive? You Did.

If pop music is too homogenous, that's because listeners want it that way.


Stunning GoPro Footage of a Wildfire

In the field with America’s elite Native American firefighting crew

More in National

From This Author

Just In