This is kind of a jerk move. But it's a brilliant jerk move. I am hoping that at least one person will attempt to explain why we should support the mosque near Ground Zero, but not the gay bar next to the mosque near Ground Zero. I would find that very entertaining.
(I support both, with the caveat that I'm not really sure that there's a shortage of deliberate provocations in today's America. And I'm pretty sure that there's not a shortage of deliberate provocations from political broadcast personalities. But he's certainly got a right to do it.)
I'll be surprised, however, if he manages to get a liquor license from Bloomberg's government.