Lifestyle Liquidation

Robert Frank notes some belt-tightening over at Richistan.

"Fire-sale auctions of mansions, yachts, sports cars and other trappings of wealth have become increasingly common as the rich become less rich.  ... Whether unable to pay their bills or loath to appear lavish at a time of national thrift, many millionaires and billionaires are unloading their baubles. In a twist on the estate sales of deceased celebrities, "living estate sales" have become increasingly popular."

Sure, some members of the nouveau riche are being forced to cut back. But a quick drive around the south Florida communes Frank writes about, or Beverly Hills and its environs, will turn up no shortage of high-end automobiles, designer hand-bags, and other markers of conspicuous consumption. And the growing popularity of the "Real Housewives" franchise illustrates that the haute gauche lifestyle continues to have mass appeal, however lurid. But the social zeitgeist is shifting away from such craven materialism. That's a broader social liquidation whose time is long overdue.

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Richard Florida is Co-founder and Editor at Large of CityLab.com and Senior Editor at The Atlantic. He is director of the Martin Prosperity Institute at the University of Toronto and Global Research Professor at NYU. More

Florida is author of The Rise of the Creative Class, Who's Your City?, and The Great Reset. He's also the founder of the Creative Class Group, and a list of his current clients can be found here.

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