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Nathalie Jordi

Nathalie Jordi makes ice pops in Brooklyn along with her high-school prom date and his roommate. Out of season, she writes for the Los Angeles Times, Bon Appetit, and the New York Times.

Ice Pops: The Importance of Being Eye-Catching

Ice Pops: The Importance of Being Eye-Catching

A banal freezer case display leads a popsicle artisan to become a woman with a mission: make the pop stand pretty… More »

The Secret to Food Artisan Success

The Secret to Food Artisan Success

When three ice pop makers are named top entrepreneurs, business students flock. So what makes a food startup thrive?… More »

Don't Use the P Word: A Popsicle Showdown

Don't Use the P Word: A Popsicle Showdown

"POPSICLE" is actually a trademarked term. So what's a little ice pop company to do when the big boys threaten to sue?… More »

Think Green Packaging Is Easy? Think Again

Think Green Packaging Is Easy? Think Again

A hunt for an eco-friendly popsicle wrapper shows how the best-laid sustainability plans so often go awry… More »

At a Trade Show, Crafting a Flavor Assault

At a Trade Show, Crafting a Flavor Assault

What's a popsicle vendor to do in the off-season? Explore the North American Pizza and Ice Cream Show, of course.… More »

A Quiet End to Popsicle Season

A Quiet End to Popsicle Season

Now that the weather has changed, the author doesn't know what to do with her excess frozen treats.… More »

The Evolution of a Popsicle Business

The Evolution of a Popsicle Business

Over a year after she made her first batch of frozen desserts, the author reflects on how far she's come.… More »

As Popsicle Season Ends, a Look Ahead

As Popsicle Season Ends, a Look Ahead

It's almost fall, but the author is already thinking about next summer--and how to build on her new business.… More »

Trying Other People's Popsicles

Trying Other People's Popsicles

A rainy day gives the author an opportunity to taste the work of a fellow popsicle-maker--and she's impressed.… More »

The Hazards of Selling Popsicles

The Hazards of Selling Popsicles

The author's business requires her to park illegally and run through New York with a box of dry ice. Why the effort is worth it.… More »

The Art of Popsicle-Making

The Art of Popsicle-Making

The author starts selling homemade popsicles and learns the joy of experimenting with unusual flavors.… More »

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Capitals of the Connected World The Atlantic Capitals of the Connected World
Mapping the new global power structure—an Atlantic special report Read more ›

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