Designing the Perfect Elevator Pitch: Finding the Turning Point
The problem is that most pitches are just some variation of a product meeting a consumer need and selling happily ever after More »
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Luke Williams is a fellow at global innovation firm frog and an adjunct professor of innovation at NYU's Stern School of Business. He is the author of Disrupt: Think the Unthinkable to Spark Transformation in Your Business.
The problem is that most pitches are just some variation of a product meeting a consumer need and selling happily ever after More »
How to think like a designer: Don't just observe the world, but interpret what you find and look for unmet needs More »
