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Jon Freach

Jon Freach

Jon Freach is design research director at frog. He has a 14-year background in user experience research and interaction design, and his writing has appeared in design mind and Interactions magazine. He lives and works in Austin.

Sciences, Humanities, and ... Design? The Case for a Third Pillar of Education

Sciences, Humanities, and ... Design? The Case for a Third Pillar of Education

Understanding "designerly" qualities helps students to spot problem and tackle them in creative and expressive ways… More »

What Designers Can Learn From a Pioneering Anthropologist

What Designers Can Learn From a Pioneering Anthropologist

Clifford Geertz revolutionized cultural anthropology. Can his ideas also change how we assess what consumers need?… More »

The Art of Design Research (and Why It Matters)

The Art of Design Research (and Why It Matters)

Design can exist without "the research." But if we don't study the world, we don't always know how or what to create.… More »

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The Unreal World

May 31, 2012

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