Can I Have That in a Plain Brown Wrapper, Please?

It has been several months since I loosed myself from the choke hold of investment mania, several months since I've had a conversation like this one: Wife: We need to buy Pampers. Me: That's a good move--doubling-up on Procter & Gamble isn't a momentum play, but it's long-term growth, a hedge against our exposure in the volatile high-tech area. Wife: What? Me: Procter & Gamble. The Cincinnati-based consumer-products giant. Maker of Pampers, Ivory Snow, Tide-- . Wife: We need Pampers. Actual Pampers. Read more

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http://www.theatlantic.com/international/archive/1998/06/can-i-have-that-in-a-plain-brown-wrapper-please/8226/