A pro-Kremlin lawmaker spawned a tsunami of scorn in Russia this week by alleging that Soviet rock star Viktor Tsoi's Perestroika-era anthems were composed by CIA operatives trying to destabilize the Soviet regime.
Friends, acquaintances, and fans of the late frontman of the legendary band, Kino, call the claims ridiculous. But the U.S. government was keenly aware of the power of rock and roll to rattle its Cold War rival, according to Free to Rock, a new documentary that explores the impact of rock music on Soviet society.
The White House, in fact, played a hands-on role in this soft-power strategy when U.S. President Jimmy Carter’s administration helped send the Nitty Gritty Dirt Band to the Soviet Union in 1977 for the first tour of an American rock band on Soviet soil, said Jim Brown, the film’s New York-based producer. "Carter was more involved than any of us thought,” Brown told me. "He thought rock and roll could kind of undermine the system."
Carter is one of several former officials and prominent musicians from both sides of the Iron Curtain interviewed for the film. Others include former Soviet leader Mikhail Gorbachev, whose perestroika and glasnost reforms allowed the country’s vibrant underground rock scene to explode into the mainstream in the late 1980s.
“He was a fan of Elvis Presley, he liked rock and roll,” Brown said of Gorbachev. “He felt rock was for young people and that young people wanted rock ’n’ roll. And I think he takes pride in the fact that after wasting, you know, trillions of dollars on weapons, that words and actions and culture brought these two countries together.”
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A rock subculture had been percolating in the Soviet Union for decades by the time Gorbachev came to power in 1985, fueled largely by bootleg basement recordings that spread hand-to-hand across the country’s 11 time zones. And the cradle of this movement was in Riga, the capital of Soviet-controlled Latvia, according the prominent Russian rock critic Artemy Troitsky.
That is where a 13-year-old boy named Valery Saifudinov and his band—with the grammatically challenged name “The Revengers”—took the stage in front of 700 factory workers at a New Year’s Eve party in 1962 and electrified the crowd with Little Richard, Ray Charles, and Chuck Berry covers.
The boss was less enthused. “The director of the factory wanted to turn the electricity [off],” Saifudinov told me. “He was outraged, jumped on stage and was yelling and screaming. You know, the workers just never heard anything like that. They loved it. And they got him drunk and let the party go.”
Saifudinov went on to rock the Riga scene in another band but eventually managed to emigrate in early 1970s after years of hounding from Soviet authorities over his music and the circle of longhairs he moved in. He eventually landed in California, where he has run recording studios since the 1980s.
It was about a decade ago that Saifudinov began mulling a documentary about rock and roll and its impact on him and his erstwhile Soviet compatriots. “My original idea was to have a kind of a documentary, or the story, to show Americans that, I think, forgot what an incredible impact it had on the world,” said Saifudinov, who is now based in San Diego.
He teamed up with a singer-songwriter named Nick Binkley and began working on the idea about seven years ago before they eventually brought on Brown, an Emmy Award-winning producer and director. In 2011, the project secured a $550,000 grant from the National Endowment for Humanities.
Brown, who produced a documentary currently airing on Showtime about American rock musician Billy Joel’s 1987 performances in the Soviet Union, said he sees U.S. public broadcaster PBS as a potential platform to air the new film. His company has reached an agreement for Hollywood star Kiefer Sutherland to narrate the documentary, which was originally titled Rockin’ the Kremlin, Brown said.
One of the difficulties Brown encountered was tracking down video footage of the underground years of Soviet rock. The stars of the scene, after all, were largely unacknowledged—at least officially—by the government-run recording label. Some rare footage, however, was gathered by Joanna Stingray, an American musician and producer who traveled to the Soviet Union in 1984 and ensconced herself in the world of Leningrad’s most popular rock musicians.