In an interview with The Hollywood Reporter, Modern Family creator Steve Levitan explains why he insisted on yanking his show from the Internet:
The iPhone and iPad are very successful, but, with all due respect to the prophetic Steve Jobs, I don't see Apple giving them away. It's very simple. Shows like "30 Rock" and "Lost" and "The Office" are expensive to produce. Plus these "hits" cover the costs of all the misses. If viewers want to continue to see quality content like that, then we have to find a way to keep it profitable. Otherwise, we'll all be watching clips of a sneezing panda -- which, by the way, were adorable.
Sounds a lot like New Yorker editor David Remnick's statements on why he keeps most of his magazine's content behind a paywall.
Read the full interview at The Hollywood Reporter.
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