Cults is the somewhat un-Googleable moniker of a very buzzy New York-based duo consisting of Brian Oblivion and Madeline Follin. Over the past year, these two film students have released a few tracks via Bandcamp, won slots opening shows for Best Coast and Sleigh Bells, and even been invited to contribute a song to Adult Swim's Singles Club, sponsored by Kia Motors. Not shabby, for a baby band!
Their music is fairly chillwave in tone, and it blends the clean guitar buzz of countless indie rock bands with sing-song vocals and lightly funky drum loops. While that recipe may not sound terribly distinctive, it's all in the execution, and that is where Cults comes alive.
The subject matter of this song is undiluted teen rebellion, which come to think of it, has powered at least half of all the great rock singles.
Come the 7th of June, we'll get the band's debut album. Expect a collection of eleven sweet songs with sour centers. In press materials, guitarist Oblivion notes, "I think what makes something beautiful is when it's pretty but there's something wrong with it too." If the tracks sound as good as "Oh My God," we're in for a memorable treat.
On iTunes: Cults / "Oh My God"