B.o.B.'s 'Magic': The Anti-Party Anthem

Earlier in the summer, I expressed some reservations about B.o.B.'s music video trajectory. It's always so nice when artists do precisely what I wish they would do, especially when the result is the video for "Magic," a clip that among its other virtues, manages to make Weezer's Rivers Cuomo relevant again:



But the video, for all its joyful house-party vibe on the chorus, is a lot darker on the verses. It's not actually that great to have a gang of girls invade your house in hard-core party mode, particularly when you're worrying that you might be dead and failing to rouse your own corpse.

It's the second video this summer that's inverted the idea that partying is a lot of fun. Robyn's "Dancing On My Own" turned a club into a subtle nightmare, made being the wallflower hiding in the closet seem like a safer, more fun place to be. Party videos will never die. But sometimes, you just want a quiet morning in bed, and to be left entirely alone.
Presented by

Alyssa Rosenberg is a culture writer with The Washington Post.

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register with Disqus.

Please note that The Atlantic's account system is separate from our commenting system. To log in or register with The Atlantic, use the Sign In button at the top of every page.

blog comments powered by Disqus

Video

A Stop-Motion Tour of New York City

A filmmaker animated hundreds of still photographs to create this Big Apple flip book

Video

The Absurd Psychology of Restaurant Menus

Would people eat healthier if celery was called "cool celery?"

Video

This Japanese Inn Has Been Open for 1,300 Years

It's one of the oldest family businesses in the world.

Video

What Happens Inside a Dying Mind?

Science cannot fully explain near-death experiences.

More in Entertainment

Just In