What being a 23-year old kid will cost you:

The Olympic swimming sensation Michael Phelps, who was photographed inhaling from a marijuana pipe, has lost a major sponsorship deal and has been suspended from competition for three months.

Kellogg, the food company, said Thursday that it would not renew its contract with Phelps when their deal expires at the end of February. It would not disclose the value of its contract.

Later Thursday, USA Swimming suspended Phelps for three months.

I'm with Andrew:

...this absurd ritual takes place in which Phelps has to pretend he did something dreadful and we all have to tut-tut and frown and furrow our brows, and the sponsors cluck and the press preens - while the only conceivable news is that a 23 year-old had a good time at a party, breaking no professional rules since he was not competing when he was goofing off.

And, seriously, does anyone think that smoking pot would give him an unfair advantage in the pool? Please. When on earth are we going to grow up as a culture?