The deplorable trend of hiring operatives as "analysts"

I think this is what makes me most uneasy about the ethics of mainstream media. A lot of these guys are not "analysts," but people nakedly advocating for their pet causes and world-views. Dig Karl Rove below. Does anyone believe that anything's he's said below is genuine? You can laugh this off as Fox being Fox, but that misses the point that Rove writes for Newsweek, Mike Murphy works for TIME, and Kristol did the same before him and is now at the Times. Look at Begala and Carville, who really just look like they're pushing their next book.