David R. Just and Brian Wansink

David R. Just and Brian Wansink conduct research at the Cornell Center for Behavioral Economics in Child Nutrition Programs. They are, respectively, an associate professor of economics and the John S. Dyson Professor of Marketing at Cornell University.

David R. Just and Brian Wansink: This week

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Video

Juice Cleanses: The Worst Diet

A doctor tries the ever-popular Master Cleanse. Sort of.

Video

Why Did I Study Physics?

Using hand-drawn cartoons to explain an academic passion

Video

What If Emoji Lived Among Us?

A whimsical ad imagines what life would be like if emoji were real.

Video

Living Alone on a Sailboat

"If you think I'm a dirtbag, then you don't understand the lifestyle."

Feature

The Future of Iced Coffee

Are artisan businesses like Blue Bottle doomed to fail when they go mainstream?

Writers

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