People look at today’s Huffington Post and conclude that the web can only do cheap, sensationalistic content. But in 1980, people looked at the minimills (and the microcomputer) and dismissed them as curiosities that could only serve the lowest rungs of their respective markets. But that was a misunderstanding of the economics of disruptive technologies. They always start at the low end of the market, but they rarely stay there.
Hidden away on Google’s campus, doctors at a world-class life sciences lab are trying to change the way people think about their health.