If You Run It, They Will Come

Greg Sargent notes a "dispiriting postscript" to Palin's climate change op-ed, "a piece that has been widely criticized as riddled with falsehoods":

I’m told by the paper’s insiders that her piece was one of the most-read WaPo opinion pieces of the year, coming in 21st in page views out of literally hundreds of opinion articles. An earlier Palin Op ed in the paper on the same topic was the third most read of the year. A lot of this is probably driven by heavy outside linkage. But still, the fact that Sarah Palin, of all people, is able to command such attention for her views on the science of climate change, of all things, is kind of amazing.